About Us

A Piece of Pie is a global innovation and strategy consultancy.

We elevate the human experience in the digital era through Business Anthropology and Emotionality.

For over 20 years, global leaders have sought out A Piece of Pie as their growth partner because of our human-centric approach to innovation and strategy. We bring emotional depth, clarity, and actionability to every challenge.

We've brought impact for the most valuable companies in over 50 markets.

Why Us?

The Right Partner for Change
When change is happening at a faster rate, people’s behavior is uncertain and go-to methods are less reliable to understand forces at play. Our human science approach helps you focus on the real needs and desires that drive behavior. We partner with you when value capture is less predictable. We work with you to navigate change.

Over 20 years of Global impact
We have a solid track record delivering results at a global level for leaders in automotive/mobility, healthcare, luxury, telecom, financial services, FMCG, and utilities.

International, Interdisciplinary Brilliance
At A Piece of Pie, we believe in the power of shared value. With our multidisciplinary team of human scientists, data scientists, business strategists, engineers, marketers, and designers gathered from all corners of the world, we’ve got the right expertise to tackle any innovation challenge.

The Team

Carol Berrio
Office manager
Daniela Larrea
Lauri Brown
P&O Manager and Recruitment
Deborah Lerner
Germán Amaya
Senior Consultant
Cristian Paris
Graphic designer
Camilo Ruiz
Innovation manager
Raül Rubio
Innovation Manager
Julián Muñoz
Graphic designer
Anna Cucurull
Founder & CEO
Maie Khalil
Anthropology Consultant
Mariela Madero
Senior Consultant
Carlota Solà
Medical Anthropologist
Mariana Obregón
Managing Partner
Amanda Bruck
Consultant, PhD
Juliana Cardona
Innovation manager
Aage Granaas
Business Innovation Director
Juliana Saldarriaga
Innovation manager
Clàudia Sureda
Innovation Manager
Rachel Apted
Senior Consultant
Carlos Claudet
Innovation Strategist
Manuel Toledo
Data Scientist
José Luis Leborán
Art Director
Sofia Marin
Pablo López
Marta Lobato
Senior Consultant

Contact Us